Unu Automations
Automation and business systems · United Arab Emirates

Your business already runs on a system. It is just made of people.

Somebody in your company is the integration layer. They copy a number out of one tool into another, check whether an email went out, and remember which customer still owes you money. It is not what you hired them for.

parking_payments_AUGUST.xlsxlast edited by Kate, 4:52pm
RefGuestStayAmountPaidNotes
PAY-010416–21 Augnolink never sent?
PAY-009014–19 Aug??also in row 34, duplicate
PAY-002715–17 Augnodates do not match booking
PAY-008312–15 Augyes-
PAY-011118–20 Augnochase again Monday
Every note in that last column is a job somebody has to remember to do.
The same job, twice

One enquiry, handled two ways

A real intake process from a home services company in Florida. Nothing on the left is unusual.

By hand

7 steps · several people
  • An enquiry arrivesForm, phone call or ad. Three places, unconnected.
  • Someone noticesBy checking an inbox, a call log and a dashboard.whenever there is a gap
  • Typed into the sheetCopied by hand, one row at a time.
  • Duplicates spotted, or missedBy eye. Repeat callers become a second row.usually missed
  • Someone gets assignedWhoever sees it first.
  • Ad spend exportedTwo dashboards, at month end.once a month
  • Cost per lead worked outBy calculator, from stale numbers.out of date on arrival

By system

5 steps · nobody watching
  • An enquiry arrivesAny channel. The system listens to all of them.
  • The record writes itselfSource attached, number normalised, matched against every lead.immediately
  • Duplicates never happenA repeat caller updates the record that exists.at intake, every time
  • The team is toldNotification with the lead and its source.within seconds
  • Cost per lead is simply trueSpend syncs daily. Nobody calculates anything.live

Most companies do not need new software. They need what they already pay for to stop being five separate islands with a person rowing between them. That is the job, and it is why the studio is called Unu. It means one.

Selected work

Four systems, running in production

01

Parking and reservations, from one screen

STARS of Boston · short term rentals · Boston

Every guest existed three times: the reservation sheet, the parking sheet, and an email about payment. Keeping them in agreement was a daily manual job.

  • One linked base. Reservations, parking and payments joined, so a guest is one record everywhere.
  • Payment collection that runs itself. A checkout link per guest, validated before issue, and the record updates the moment payment lands.
  • A next action engine. Each record states what it needs now, so the day is a queue rather than a judgement call.
parking calendar · occupancy and conflicts
BayMonTueWedThuFriSatSun
Bay 01RES-2214
Bay 02RES-2231
Rear 04RES-2208RES-2240
Street 11overlap flagged
Garage 03RES-2199
Tandem 07RES-2247
What has stood out most is the breadth of his capabilities and his ability to bring different systems together coherently rather than treating each tool or integration as a separate problem. […] He tests thoroughly, documents clearly, and is good at tracing issues to the right layer of the system rather than treating symptoms superficially.
02

Every lead, and what each one cost

Godly Windows & Wash Co. · home services · South Florida

Leads came from a form, tracked calls and Meta ads, none of which talked to each other. Ad spend sat elsewhere again, so cost per customer was a monthly guess.

  • One lead database. All three channels write to the same table with the source attached.
  • Duplicate detection. Numbers normalised before matching, so a repeat caller updates the record that exists.
  • Self healing credentials. Ad connections refresh their own tokens, so the system does not silently die every sixty days.
lead operations · live
Leads this month
Cost per lead
Web
Phone
Meta
Search
Referral
  • 13 workflows running
  • form intake · call intake · ad spend sync · token refresh
From day one he understood exactly what I was trying to build and got it done without me having to hold his hand or repeat myself. […] If you need Airtable work done right the first time by someone who actually cares about the outcome, hire him.
03

From enquiry to enrolled, without re-typing

The School of Counselling · CPCAB accredited training · Oxford

Every student was keyed in three or four times across booking, payment and the learning portal, so admin time was becoming the ceiling on intake size.

  • Payment driven progression. Card and direct debit from two providers move a student forward automatically.
  • Rule based cohort routing. Students placed into the right intake and level by the system, not by admin judgement.
  • A clean handover layer. Confirmed students pass to the third party portal team through a structured exchange, with no manual exports.
student lifecycle · one intake
Enquiry received
Interview booked
Offer sent
Payment received
Enrolled
Portal access granted

Every step below the first happens without an administrator touching the record.

04

A repeatable process, without a person driving it

Digital marketing agency · United States

A well understood production process done entirely by hand. Throughput was capped by headcount, and consistency depended on whoever picked the job up.

  • One request, one document. A task in the tool the team already uses produces a finished document, nothing copied by hand.
  • Separated stages, not one instruction. Each step runs under its own rules, so any stage can be corrected without rebuilding the rest.
  • A draft, not a publication. Output lands in the team's own documents. It removes the blank page, not the writer.
pipeline stages
01Task raisedproject tool
02Researchtopic, competitors
03Briefstructured outline
04Draftstored client context
05Checkssources verified
06Documentready to edit
Usama is an exceptional N8N developer who consistently went above and beyond to deliver outstanding results. […] Even when unexpected issues arose, Usama tackled them head-on - troubleshooting, problem-solving, and even rebuilding parts of the workflow when necessary.
What we are asked for

Different industries, the same handful of problems

Operations bases
A single source of truth for a company running on spreadsheets.
Lead capture
Every enquiry into one place, deduplicated, assigned, tracked to closed.
Payments
Checkout, subscriptions and direct debit flowing back into the system, chasing included.
Reporting
The numbers you work out by hand once a month, live instead.
Document workflows
Extraction, classification and drafting with language models, on a real process.
Custom applications
When a workflow outgrows the automation layer, built properly in TypeScript and React.
n8nMakeZapierAirtablePostgreSQLStripeGoCardlessTwilioSendGridGoogle Ads APIMeta APICallRailTypeScriptReactOpenAIAnthropic
Who you work with

Two principals. Nobody else.

Most agencies sell you a senior team and staff you with juniors. The people in the pitch build it, because there is nobody to hand it to.

UA

Usama

Engineering and automation

Senior software engineer. Builds the systems, integrations and data models. Works daily in Airtable, n8n, Zapier and TypeScript, with production clients in the US and UK.

UM

Usman

Design and product

Leads brand, interface and product design. Makes sure the system people use every day is one they can understand without training.

United Arab EmiratesWhere we are. Every system on this page was built for a client we have never met in person.
Written updatesProgress readable without booking a call. When there is a call, it is in your hours.
Your accountsSystems built under your billing, with documented handover. Nothing is hostage to us.
How it runs

Fixed scope, visible progress, full handover

Paid discoveryWe map your process and write a build plan. You own it either way.
Fixed scope phasesDefined deliverable, fixed price. No hourly billing, no scope drift.
Milestone releasesShips in stages you can use, not six weeks of silence.
Documented handoverYou can run and change it without us. That is the point.
Start here

Name the task somebody does every week that a machine should be doing.

Send us the process, roughly described. We will tell you honestly whether it is worth automating, and say so if it is not.

In the Emirates, WhatsApp is usually faster.

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